Posted on Oct 12th 2019

Sr. Marketing Manager

中国,北京,北京

Full time

336773

保存职位

Posted on Oct 12th 2019

中国,北京,北京

Full time

371113

保存职位

Job Title

Sr. Marketing Manager

Job Description

In this role, you have the opportunity to

Disrupt a billion dollar industry and touch millions of lives by developing a unique medical device solution. Your challenge will be to drive the downstream marketing, in a challenging phase of aggressive growth. This role offers the unique opportunity to be an entrepreneur, under the umbrella of a large multinational.

You are responsible for

  • Driving downstream marketing activities for products of EPD solutions, with a shifting priority from Electrophysiology/Atrial Fibrillation towards Cardiac Rhythm Management
  • Promoting EPD products, systems and services in customer visits, product & workstation demonstrations, seminars and trade shows in countries outside of US
  • Supporting the New Product Introductions and determine local product portfolio and pricing in assigned geographic region
  • Co-developing local go-to-market strategies (Segmentation, Targeting, Positioning, Portfolio definition, pricing, and promotion) to drive profitable growth (within Quality & Regulatory requirements) for EP and CRM products of EPD Solutions
  • Driving customer satisfaction and dedication by aligning the necessary resources within the Market
  • Nurturing effective Key Opinion Leader engagement and build-up and maintain a relevant network
  • Generating locally relevant insights as input for proposition and roadmap development
  • Providing the EPD management with local insights about markets, competition, products and developments within the EP and CRM domain

You are a part of

Philips EPD Solutions, a recently acquired venture with ambitious plans for growth, developing a disruptive technology, which will improve the efficiency and efficacy of life-saving cardiac ablation procedures treating among others atrial fibrillation. Over 33 million people worldwide suffer from atrial fibrillation, its management costing $26 billion per year in the US alone. Currently, up to half of all cardiac ablation procedures need to be repeated due to incomplete ablation. EPD’s technology has the potential to address the key unmet need of real-time therapy assessment, which is one of the more significant limitations of the current standard of care. We aim to help to improve outcomes for millions of people and help maintain the rapidly rising cost of managing the disease. Having obtained CE mark in 2018, we are preparing for a commercial product launch in Europe, US and other territories and are seeking regulatory approvals around the world.

You will report into EPD Business Leader.

To succeed in this role, you should have the following skills and experience

  • Bachelor Degree in Biomedical engineering combined with a Master of Business Administration
  • 5+ years in clinical support and/or sales positions in medical devices related to Electrophysiology and/or cardiac rhythm management and 5+ years in downstream Marketing positions in the cardiovascular medical device industry at international level
  • Proven experience in New Product Introductions, price setting and product positioning
  • Deep understanding of the Cardiac Rhythm Management market and knowledge of cardiac electrophysiology are a must
  • Proven analytical and strategic skills and a self-starting, go-getting attitude
  • Ability to develop and maintain positive long term relationships with customers and KOLs
  • Excellent communication skills (both oral and written) in English

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

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Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did. Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team. We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while tranforming themselves personally and professionally. Working at Philips is more than a job. It's an experience filled with unexcepted moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.

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