Posted on Oct 12th 2019

Assistant Marketing Manager, IPL


Full time



Posted on Oct 12th 2019


Full time



Job Title

Assistant Marketing Manager, IPL

Job Description

In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions of People in China, while advancing Philips digital transformation journey as a global leader in Health Technology;

You are responsible for

  • Defines the IPL product roadmap with a time horizon of 1 year for a product range with known functionality and existing technologies
  • Defines proposals for the short term (1year) marketing strategy for Skincare, as well as consolidating for total Beauty
  • Translates the midterm product roadmap into concrete product specifications for IPL
  • Implements the short term business plans, goals and product roadmap for Skincare and monitors for total Beauty
  • Responsible for defining and implementing pricing strategies, policies and processes that maximize financial objectives as well as optimizing competitive position in the marketing place
  • Cooperates with L4L innovation lead who is responsible for short term and long term product portfolio and cross-functional team members for MarCom, MI, Sales, etc.
  • Drives strategic marketing projects & quality improvement on Beauty level with local market team; eg. category vision, problem solving, daily management
  • Leads the consolidation and preparation for Beauty category for local marketing & sales related meetings, such as ISF, M&S, pre-MPR
  • Supports Business Marketing  leader for overall Beauty for high quality input for annual and quarterly business planning, such as Rofo’s, AOP, BMC plans

You are a part of

The Beauty care marketing team and report to the Beauty Marketing Director . Skincare is seen as key unmet consumer need in China and where we experience tremendous pull and requests from retailers to deliver new news. In this position you will collaborate with many other teams including Digital marketing, Activation,  Sales, Finance etc.,.

To succeed in this role, you should have the following skills and experience

  • Master degree with 8 years of professional experience, specialized in downstream marketing capabilities.
  • Able to understand how to translate consumer needs into marketing mix development and drives the go-to-market strategy setting.
  • Experience in projects ownership and driving the full product execution, co-working with cross-functional, multi-cultural teams (MI, Design, supply, marcom, etc.).
  • Demonstrated experience and skills in Performance measurement, Marketing Mix Optimization, Communication development, shopper and retailer actionable insights.
  • Seniority to drive projects independently.
  • Beauty domain knowledge and specialized in Skincare.
  • Fluent in both Chinese and English.

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

  • A professional but fun workplace, A healthy work-life balance environment;
  • An energetic, genuine, inventive, supportive and dynamic team atmosphere;

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.


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Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did. Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team. We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while tranforming themselves personally and professionally. Working at Philips is more than a job. It's an experience filled with unexcepted moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.




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