Posted on Oct 12th 2019

Category Manager, Mask


Full time



Posted on Oct 12th 2019


Full time



Job Title

Category Manager, Mask

Job Description

In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;
  • To drive the Philips Mask business growth by designing and implementing an integrated trade marketing activities (mainly focus on e-commerce channel)  along the consumer journey with smart budgeting while working together with sales team and distributors to achieve the sales target

You are responsible for

  • Category trade marketing planning and execution to deliver the category sell out target
    • Identify the core target consumer based on the data analytics
    • Manage and improve online contents to increase conversion rates.
    • Traffic planning and tracking to ensure the sufficient business opportunity
    • Online promotion and activities planning and execution to continuous drive the sell-out growth
    • Work together with data team and distributor for Paid media strategy and planning for a better sales performance and ROI
  • Maintain good relationship with Tmall buyers, incl. daily business co-op and key related projects initiation, coordination and perfect execution.
  • Work with channel sales team to fulfill the sell-in target

You are a part of

PH e-commerce team, You will report to Sales Campaign Head and collaborate with many other teams including Online Sales, Product Marketing , Commercial operation, Finance etc.,.


To succeed in this role, you should have the following skills and experience

  • More than 5 years’ experience in E-commerce trade marketing and sales area in a multi-national consumer goods company.
  • Good sales skill to manage bilateral relationships, drive all cross function team at the same pace to deliver business result.
  • Results oriented, Self-motivated and could work under pressure and dynamic circumstance
  • Good English command and paper work skill.

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

  • A professional but fun workplace, A healthy work-life balance environment;
  • An energetic, genuine, inventive, supportive and dynamic team atmosphere;

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.


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Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did. Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team. We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while tranforming themselves personally and professionally. Working at Philips is more than a job. It's an experience filled with unexcepted moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.




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