Posted on Oct 12th 2019

Consumer Data Analytics Assistant Manager


Full time



Posted on Oct 12th 2019


Full time



Job Title

Consumer Data Analytics Assistant Manager

Job Description

In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;

You are responsible for

Database and data tool management

  • Coordinate with IT team & vendors for production support, UAT and issue troubleshooting related to CDP and other data tools roll out and maintenance.
  • Hands on system operation, include and not limit to CDP, data tracking and analytics tools, etc.

Data analytics & Reporting

  • Analyze consumer behaviors and social media performance across channels and exploring new business opportunities
  • Perform regular data analytics and reports to support marketing management
  • Analyzing the data and provide insight of consumer and leverage to business scenarios.
  • Continuously review and refine report format and content to improve relevancy and user-friendliness
  • Ad hoc data request, analysis, reporting and documentation support

Marketing campaigns support

  • Participate in internal planning for marketing campaigns
  • Data preparation for targeting based on marketing strategy and tactics plan
  • Monitor, track and analyze marketing campaign performance cross channels

You are a part of

Data hub team and you will report to Data Manager.

To succeed in this role, you should have the following skills and experience

  • A minimum of 4 years of experience in E-CRM and CRM related data analytics in FMCG or Consumer Electronics.
  • Familiar with EC and social platform. E.g. Official website, WeChat mini program, JD, T-Mall, Reb book, & etc.
  • Analytical and data driven / business empowered first mindset.
  • Hands on knowledge - real time optimization direction with or without the help of agencies.
  • Self-motivation and strong paperwork and communication skills.
  • Project management skills is a plus

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

  • A professional but fun workplace, A healthy work-life balance environment;
  • An energetic, genuine, inventive, supportive and dynamic team atmosphere;

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.


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Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did. Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team. We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while tranforming themselves personally and professionally. Working at Philips is more than a job. It's an experience filled with unexcepted moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.




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