Posted on Oct 12th 2019

CBEC E-Marketing Manager


Full time



Posted on Oct 12th 2019


Full time



Job Title

CBEC E-Marketing Manager

Job Description

In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions of People in China, while advancing Philips digital transformation journey as a global leader in Health Technology;

You are responsible for

  • CBEC E-marketing Strategy and Portfolio Management
  • Shopper Mkt and Consumer Activation Management
  • Budget Control and Management
  • Cross Functional Cooperation
  • Finish other works assigned by Cross-border head timely and efficiently

You are a part of

The CBEC team. You will report to Cross-border Head and collaborate with many other teams including E-commerce, Sales, Trade Marketing, Digital marketing, Finance etc.

To succeed in this role, you should have the following skills and experience

  • University graduate major in business administration, marketing and related fields are preferred
  • At least 8 years of successful e-marketing and consumer activation experience in ecommerce business
  • Strong independent decision-making, organizational, planning, and problem-solving skills
  • Experience with E-commerce business in Ali or JD and CBEC is highly preferred
  • Understand EC Business, and Operation Model in CBEC customers such as Ali, JD
  • Good at bilateral relationship management, could drive cross-functions together for results delivery
  • Strong Communication Skill, both Internal and External
  • Self-motivated, could work under pressure and dynamic circumstances
  • Good Spoken and Written in English and Mandarin

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

  • A professional but fun workplace, A healthy work-life balance environment;
  • An energetic, genuine, inventive, supportive and dynamic team atmosphere;

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.


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Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did. Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team. We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while tranforming themselves personally and professionally. Working at Philips is more than a job. It's an experience filled with unexcepted moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.




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