Posted on Oct 12th 2019

Recruitment Marketing Manager


Full time



Posted on Oct 12th 2019


Full time



Job Title

Recruitment Marketing Manager

Job Description

In this role, you have the opportunity to

Bring Philips brand story to life in a way that invites, excites and ignites top talent in Greater China. In doing so, you’ll be helping Philips achieve its impactful mission and vision of improving 2.5 billion lives per year, by influencing the right professionals to want to work at Philips and help them land in the best fit roles at the right time. To deliver on this challenge you will be given the opportunity to dynamically balance strategic thinking with "hands-on" work.

You are responsible for

  • Build and deploy local marketing communication campaigns (from insights to execution) targeting the most critical talent segments in Greater China market.
  • Develop and maintain deep understanding and insights of the Greater China labor market, market trends & requirements and harness these to inform your branding strategies and consistently educate and influence key internal customers and stakeholders. 
  • Adapt the global digital employer brand strategy to the Greater China market, with a focus on leveraging the latest social tools and technologies to create a highly engaging candidate journey for top talent that reflects our brand values and is measurable.
  • Develop employment brand & talent referral programs and propositions that meet the business objectives of your local stakeholders, while ensuring alignment with our global Employment Value Proposition (EVP) framework and the ‘glocal’ Talent acquisition strategy.
  • Effectively manage and optimize Philips brand presence on the top Greater China career channels and social communities, leveraging assets from and ensuring compliance with the local Brand, Communications & Digital team.

Your team

You will be joining a creative, passionate, and results-oriented global Recruitment Marketing team, with the freedom to concentrate on locally relevant and meaningful solutions. We are part of the broader Talent Acquisition (TA) Center of Expertise for Philips and are passionate about identifying, attracting, and acquiring exceptional and diverse talent in order to support our purpose to make life better for people around the world. You will report to the Global Head of Employer Branding and Recruitment Marketing and work closely with the local TA head and HR stakeholders to execute your ideas and plans successfully. You will also collaborate with the local Brand communications and Digital team to share resources and to align on brand identity and executional requirements. Your responsible market covers Greater China.

To succeed in this role, you’ll need a customer-first attitude and the following

  • Degree in Marketing (Communications), Business, or a related field of study
  • Minimum of 5 years of experience in a marketing or brand communications-focused role; employer brand experience is strongly preferred.
  • Knowledge of the Greater China market, including cultural, social media and geographic nuances
  • Experience with digital channels / social media marketing is a must; experience with mobile solutions preferred
  • Proven ability to develop and implement creatively bold, “out of the box” ideas that are cost effective and measurable
  • Strong written and verbal communication and presentation skills
  • Proven ability to build strong stakeholder relationships and influence mutually beneficial outcomes
  • A self-starter – someone who is independently motivated and inspires others with their positive attitude and energy

In return, we offer you

We are looking for someone who is looking for a career, not just a job. And with that comes a commitment from Philips to support you and your personal development goals. Whether through Philips University or other learning resources, we will enable your career growth through formal and informal coaching. As well as providing meaningful work where you can be creative and satisfy your desire to make a positive contribution in the world around you.

For over 130 years, Philips has led the journey to deliver technology and innovations that answer some of the most critical needs of our customers and their patients around the world. Join us to be a part of our future and share the miraculous stories and outcomes to inspire our next generation of innovators. 

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on innovative, customer-first health technology solutions. Help us improve the health and well-being of billions of people, every year. Ultimately creating a career that no one could have planned for. Even you.

Visit our careers website to explore what it’s like working at Philips, read stories from our employee blog, find information about our recruitment process and answers to some frequently asked questions.


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Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did. Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team. We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while tranforming themselves personally and professionally. Working at Philips is more than a job. It's an experience filled with unexcepted moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.




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